Bill Gurley
A comprehensive compilation of Bill Gurley's writings, articles, interviews, and talks.
PresentationsMarch 2012Gurley Sees Cloud Investment Opportunity, Likes GrubHubDecember 2012Bill Gurley, Benchmark Capital (full version)December 2012Bill Gurley, Benchmark Capital Fireside Chat #mobileloco2012April 2013Fireside Chat With Bill Gurley (Benchmark) | Disrupt NY 2013September 2013Rich Barton & Bill Gurley Unplugged at the GeekWire Summit 2013March 2015Bill Gurley & Malcolm Gladwell in Conversation | SXSW Live 2015 | SXSW ONApril 2017E722: Bill Gurley Benchmark, SV leader & investor (Uber, Twitter, Snapchat) LAUNCH Festival 2017November 2017Benchmark Capital's Bill Gurley on Start-Ups, Uber, and Bitcoin (Full) | CNBCSeptember 2018Runnin' Down a Dream: How to Succeed and Thrive in a Career You Love (UT McCombs)November 2018Executive Interview: Benchmark Capital (with Brad Gerstner)June 2019In Conversation with Bill Gurley | Players Tech SummitOctober 2019Direct listing is a more 'elegant approach': Bill GurleyOctober 2020Benchmark Capital's Bill Gurley on 2020's IPOsMay 2021Sohn 2021 | Bill Gurley in conversation with Brad GerstnerAugust 2021Benchmark Capital's Bill Gurley on Prop. 22, direct listings and work from home (Full Interview)May 2022Bill Gurley and Tom Gimbel: Helping Artists Navigate the Modern Internet | SXSW 2022March 2023Turning the Tables on Tim Ferriss: A Conversation with Bill Gurley | SXSW 2023August 2023E141: State of Series A's, VC dry powder, IPO window opens + more with Bill Gurley & Brad GerstnerSeptember 2023All-In Summit 2023: Bill Gurley presents "2,851 Miles"January 2024Bill Gurley, Brad Gerstner & Jason Calacanis on the state of tech markets | E1875May 2024A Fireside Chat with Bill Gurley & QualiaJanuary 2025Fireside Chat with Bill GurleyMarch 2025A Fireside Chat with BG2: Brad Gerstner and Bill Gurley | 2025 Upfront SummitFebruary 2026Bill Gurley on Career Regret, Finding Your Passion, and Why Most People Stay Stuck Too LongMarch 2026Bill Gurley (Benchmark) on AI, the Future of Work, and Career ReInventionMarch 2026Bill Gurley: How The A.I. Boom Shapes The Future Of WorkApril 2026How to build a career you actually love (TED2026)April 2026Raif Ali Dinçkök Student Forum at the Mehrotra Institute - Fireside Chat with Bill GurleyMay 2026Bill Gurley & Vince Hankes at MIT: Careers, Conviction and Investing in the AI EraArticlesOctober 1996Backhoes Don't Obey Moore's Law: A Story of Convergence1998Letters #13/14: Danny Rimer and Bill Gurley (1998)April 1998How to Succeed in AdvertisingMay 1998Standards: Open For BusinessAugust 1998Internet Investors: Beware of the Proxy ValuationOctober 1998The Continued Evolution of Advertising or How To Succeed in Advertising Part IIJuly 1999The Rising Impact of Open SourceOctober 1999The Rising Importance of the Great Art of StorytellingFebruary 2000Music, Morality, and Moore's LawMarch 2000The Most Powerful Internet Metric of AllApril 2000Can Napster Be Stopped? NO!May 2000A Return to Demand-driven CapitalJune 2000Like it or Not, Every Startup is Now GlobalJuly 2000The End of CPMFebruary 2001The Next Big Thing: 802.11b?June 2001The Smartest Price War EverAugust 2001Bye, Bye, BluetoothOctober 2001Tapping the InternetOctober 2001When It Comes to Pricing Software, the Greener Grass Is Hard to FindApril 2002It’s Time to Put a Stop to Spam2003Letter #198: Michael Dell and Bill Gurley (2003)January 2003802.11 & Cellular: Competitor or Complement?February 2003Software in a Box: The Comeback of the Hardware Based Business ModelMarch 2003Pay Attention to BPMApril 2003Dot-com Double TakeJune 2003In Search of the Perfect Business Model: Increasing Marginal UtilityJuly 2003The Comeback of the Mobile InternetAugust 2003Much Ado About OptionsOctober 2003Beware the Digital HandDecember 2003Cleaning Up After the Ninth Circuit in an Attempt to Save the InternetFebruary 2004The Rise of Open-Standard Radio: Why 802.11 is Under-HypedMarch 2004All Things IP: the Future of Communications in AmericaMay 2004Entrepreneurialism and Protectionism Don't MixOctober 2004The Revolutionary Business of Multiplayer GamingMarch 2005Believe It or Not: Your State Leaders May Be Acting to Slow the Proliferation of BroadbandMarch 2005The State of Texas Refuses to Block Municipal BroadbandMarch 2005Texas Two Step - BackwardsJune 2005Texas Sets Key Precedent for Other States in Refusing to Ban Municipal WirelessJune 2005Pro-Broadband Muni Issue Goes NationalJuly 2005DVD GlutJuly 2005Do VCs Help in Building a Technology Platform?July 2005Wifi Nation...April 2006Why SOX Will Lead to the Demise of U.S. MarketsApril 2006As Wifi Grows, So Do the PR AttacksApril 2006MMOs (MMORPGs) Continue to RockJuly 2006Techdirt: The Fake Broadband Price WarJune 2008Back to Blogging (maybe)...June 2008Bleak VC Quarter? Why?July 2008BAILOUT what?December 2008Benchmark Capital: Open For BusinessDecember 2008Do VCs Help in Building a Technology Platform; Part 2February 2009Google Stock Option Re-pricing: Get Over ItFebruary 2009Picture Proof of the Innovator's Dilemma: SlideRocketFebruary 2009Just Say No to a VC Bailout: A Green Government Venture Fund Is a Flawed IdeaFebruary 2009Just Say No to a VC Bailout - Part 2February 2009Perfect Online Video Advertising Model: Choose Your AdvertiserMarch 2009Looking For Work: Are You an Insurance Agent?March 2009How To Monetize a Social Network: MySpace and Facebook Should Follow TenCentMarch 2009Note To Timothy Geithner: Do Startups & Venture Capitalists Really Need More Regulation?May 2009Swine Flu: Overreaction More Costly Than the Virus Itself?May 2009Second Life: Second Most Played PC Title, #1 in Minutes/UserMay 2009Bill Gurley's Online Video Market SnapshotMay 2009Will Apple Make an Actual Television? Makes Sense to MeJune 2009Bill Gurley's Comments on the IPO Market on CNBCJune 2009A Really Interesting Online Education Company in Korea: MegastudyJune 2009Amazon's AWS Strategy Becomes Clearer Every DayJuly 2009Bill Gurley on the "Free" Business ModelJuly 2009I Do Not Believe that Zappos Was "Forced" to SellJuly 2009Counter-Point to Calacanis on Yahoo-Microsoft DealAugust 2009More IPO News, Ancestry.com Files S-1August 2009A Real Time Free Vs Fee Example: Rosetta Stone vs. LiveMochaAugust 2009What Is Really Happening to the Venture Capital Industry?September 2009Want To Know More About the Future of Internet TV?: Let's Look to KoreaOctober 2009Google Redefines Disruption: The “Less Than Free” Business ModelJanuary 2010Android or iPhone? Wrong QuestionFebruary 2010Virtual Goods, Accounting, and the Power of the "Rental" ModelApril 2010When It Comes to Television Content, Affiliate Fees Make the World Go ‘RoundJuly 2010Google’s Acquires ITA: Will Deeper Vertical Integration Lead to Higher Revenues?July 2010On Google, Growth, Pricing Power, and Valuation MultiplesNovember 2010Silicon Valley's IPO AnxietyMarch 2011The Freight Train That Is AndroidMay 2011All Revenue is Not Created Equal: The Keys to the 10X Revenue ClubSeptember 2011On IPOs: If You Are Going To File, Make Sure You PriceSeptember 2011Understanding Why Netflix Changed PricingOctober 2011Steve's Jobs Remarkable Value CreationNovember 2011You Don't Have to Tweet to TwitterJanuary 2012Thinking About Diets and Other Complex MattersFebruary 2012Why Facebook Clearly Belongs in the 10X Revenue ClubFebruary 2012Why Dropbox Is A Major DisruptionMarch 2012Why Youth Has an Advantage in Innovation & Why You Want To Be a Learn-It-AllApril 2012My Life With BingApril 2012Intuit to Acquire Demandforce for $424MMJune 2012Social-Mobile-LOCAL: "Local" Will Be The Biggest of the ThreeSeptember 2012The Dangerous Seduction of the Lifetime Value (LTV) FormulaNovember 2012Our Most Recent Marketplace Investment, DogVacay from Los AngelesNovember 2012All Markets Are Not Created Equal: 10 Factors To Consider When Evaluating Digital MarketplacesDecember 2012Favorite Longreads of 2012April 2013A Rake Too Far: Optimal Platform Pricing StrategyMay 2013Grubhub and Seamless: Effecting The Elusive Private-Private MergerJuly 2013Transitioning To a Mobile Centric WorldOctober 2013Conversion: The Most Important Internet Metric of All (Revisited)October 2013Stitch Fix: Reinventing Retail Through PersonalizationJanuary 2014On Bubbles ...March 2014A Deeper Look at Uber’s Dynamic Pricing ModelMay 2014HackerOne: A Superior Solution for Solving Web VulnerabilitiesJune 2014Disrupting Finance From Above: WealthfrontJune 2014Welcoming Jason Kilar, Richard Tom and the Vessel team to the Benchmark familyJuly 2014How to Miss By a Mile: An Alternative Look at Uber’s Potential Market SizeJuly 2014Meet Benchmark’s New Partner: Eric VishriaJanuary 2015Uber’s New BHAG: UberPoolFebruary 2015Investors Beware: Today’s $100M+ Late-stage Private Rounds Are Very Different from an IPOMay 2015...Be Like DaveJuly 2015In Defense of the DeckFebruary 2016Benchmark's New General Partner: Scott BelskyApril 2016On the Road to Recap:May 2017Benchmark's New General Partner Sarah TavelSeptember 2017Thinking of Home: Dickinson, TexasNovember 2017The Ezra Klein Show: VC Bill Gurley on Transforming Health CareDecember 2017“Customer First” Healthcare2018Letter #319: Bill Gurley (2018)April 2018The Thing I Love Most About UberJuly 2018Benchmark's Newest General Partner Chetan PuttaguntaFebruary 2019Money Out of Nowhere: How Internet Marketplaces Unlock Economic WealthAugust 2020Going Public Circa 2020; Door #3: The SPACJune 2021Customers Love Free Stuff ... But That’s Not Your ProblemNovember 2022Venture Capital Red Flag ChecklistNovember 2025I Wrote a Book!!!InterviewsSeptember 2015Bill Gurley on Some High-Flying Startups and Their Economics: 'Same Sh_t as in '99'April 2017An Interview with Venture Capitalist Bill Gurley, MBA '93July 2019Bill Gurley – All Things Business and InvestingSeptember 2019Bill Gurley – Direct Listing vs. IPODecember 201920VC: Most Downloaded Episode of 2019 with Bill Gurley, General Partner @ Benchmark Capital2020Bill Gurley - Investing Rules, Silicon Valley, and MoreMarch 2020Bill Gurley and Chetan Puttagunta – An Update on Consumer & Enterprise Venture CapitalJanuary 202120VC: Bill Gurley and Howard Marks: What Happened In 2020? What Can We Expect Looking Forward to 2021?January 2021Above the Crowd — An interview with Benchmark's Bill Gurley on the GameStop sagaMarch 2021Transcript: Bill Gurley — Masters in BusinessDecember 202120VC: Bill Gurley and Michael Eisenberg on The First Signs of an Impending Bust, What Happens with a Market Crash, How Do Public Markets Impact Private Valuations & The Biggest Lessons from 20 Years Investing in VentureDecember 2021Bill Gurley and Philip Rosedale - Back to the Future2022'If you're going to build something from scratch, this might be as good a time as in a decade' (Quarterly Interview)May 2022E81: All-In Summit: Bill Gurley & Brad Gerstner on markets, downturns & investment cyclesJuly 2022Bill Gurley on Running Down Your Dream #IconicReads (#84)January 2023#651: Legendary Investor Bill Gurley on Investing Rules, Finding Outliers, Insights from Jeff Bezos and Howard Marks, Must-Read Books, Creating True Competitive Advantages, Open-Source Strategies, Adapting Mental Models to New Realities, and MoreJuly 2023#682: Bill Gurley Interviews Tim Ferriss — Reflecting on 20+ Years of Life and Business ExperimentsJuly 2023Bill Gurley on Uber, Where to Start a Tech Company, and Keys to Success (The Circuit)October 2023Bill Gurley and Sunny Madra talk open-source vs. proprietary AI | E1825January 2024Dara Khosrowshahi, Bill Gurley, Brad Gerstner, & Jason Calacanis on Uber's growth and future | E1878January 2024BG2 with Bill Gurley & Brad Gerstner | MANG VC Gone Wild, Can You Trust AI Valuations, 2024 Set Up for Public Tech Stocks, & the VC Correction Grinds On | E01February 2024BG2 with Bill Gurley, Brad Gerstner & Aaron Levie | Software Valuations, Earnings, AI, Immigration & More | E02February 2024BG2 with Bill Gurley & Brad Gerstner | NVDA, Chips, AI Compute Build Out, Impact of AI on Big Tech, Earnings & Macro Set-up | E03March 2024Ep5. Stock Comp, AI Cold War, Valuations for LLM | BG2 with Bill Gurley, Brad Gerstner, & Bob MylodApril 2024Ep6. AI Demand / Supply - Models, Agents, the $2T Compute Build Out, Need for More Nuclear & MoreApril 2024Ep7. The Great IPO Debate, Tesla Robotaxi vs. Uber, & Tech Check | BG2 with Bill Gurley & Brad GerstnerApril 2024Bill Gurley & Michael Mauboussin - Putting Theory into PracticeApril 2024Ep8. AI Models, Data Scaling, Enterprise & Personal AI | BG2 with Bill Gurley & Brad GerstnerMay 2024Ep9. GPT-4o, Astra, Multi Modal, China Tariffs, Tech Earnings | BG2 with Bill Gurley & Brad GerstnerJune 2024Ep10. Pre-IPO Market, AI Hype Cycle, Is Software Dead? | BG2 with Bill Gurley & Brad GerstnerJuly 2024Ep12. Tech Stocks vs the Rest; AI VC Bubble, Calcium CT Scan | BG2 with Bill Gurley & Brad GerstnerJuly 2024Ep13. Silicon Valley’s Political 180, META AI, COVID Postmortem | BG2 w/ Bill Gurley & Brad GerstnerAugust 2024Ep14. Public Market Volatility, AI Air Pocket, $GOOG Ruling | BG2 w/ Bill Gurley & Brad GerstnerSeptember 2024Ep15: Inside Diablo Canyon Nuclear Power Plant | BG2 w/ Bill Gurley & Brad GerstnerSeptember 2024Ep16. Nuclear Update, AI Fast & Furious, State of VC | BG2 w/ Bill Gurley & Brad GerstnerOctober 2024Ep17. Welcome Jensen Huang | BG2 w/ Bill Gurley & Brad GerstnerOctober 2024Ep18. Jensen Recap - Competitive Moat, X.AI, Smart Assistant | BG2 w/ Bill Gurley & Brad GerstnerOctober 2024Ep19. State of Venture, AI Scaling, Elections | BG2 w/ Bill Gurley, Brad Gerstner, & Jamin BallNovember 2024Ep20. AI Scaling Laws, DOGE, FSD 13, Trump Markets | BG2 w/ Bill Gurley & Brad GerstnerNovember 2024BG2 Thanksgiving Roundtable: DOGE, EV Tax Credit, Tariffs, Conspiracy Theories, Invest AmericaDecember 2024Satya Nadella | BG2 w/ Bill Gurley & Brad GerstnerDecember 2024AI Semiconductor Landscape feat. Dylan Patel | BG2 w/ Bill Gurley & Brad GerstnerJanuary 2025Market Predictions, Rates & Inflation, DOGE, CES, AI Compute | BG2 w/ Bill Gurley & Brad GerstnerJanuary 2025Stargate, Executive Orders, TikTok, DOGE, Public Valuations | BG2 w/ Bill Gurley & Brad GerstnerFebruary 2025DeepSeek, Open Source, Tariffs, DOGE, Market Impact | BG2 w/ Bill Gurley & Brad GerstnerMarch 2025Grok 3, AI Memory & Voice, China, DOGE, Public Market Pull Back | BG2 w/ Bill Gurley & Brad GerstnerMarch 2025NVDA GTC, M&A Wiz / Goog $32 B Deal, April 2 Tariff Uncertainty; Huawei Belt & Road; ChatGPTApril 2025Liberation Day, Tariffs, US v China Open Source, OpenAI Fundraise, $CRWV, TikTok | BG2 w/ Bill Gurley & Brad GerstnerApril 2025Tariffs, Free Trade, Export Controls, H20 & Rare Earth Ban | BG2 w/ Bill Gurley & Brad GerstnerMay 2025AI, Middle East, China, Tariffs, Recon Bill, Invest America | BG2 w/ Bill Gurley & Brad GerstnerJune 2025China, AI Immigration, Rare Earths & Chips, Tariffs, Market Check | BG2 w/ Bill Gurley & Brad GerstnerJune 2025Bill Gurley - The Gift and The Curse of Staying PrivateJune 2025Coatue’s Laffont Brothers. AI, Public & VC Mkts, Macro, US Debt, Crypto, IPO's, & more | BG2June 2025Coatue Pt2. Open AI’s Kevin Weil Dives into All Things ChatGPT | BG2 w/ Bill Gurley & Brad GerstnerJuly 2025Michael Dell – Invest America Act Becomes Law, AI Talent Wars, Compute Demand, Market Update | BG2July 2025China Open-Source, Compute Arms Race, Reordering Global Trade | BG2 w/ Bill Gurley and Brad GerstnerAugust 2025China, China, China. Breaking Down China’s Tech Surge | BG2 w/ Bill Gurley and Brad GerstnerSeptember 2025Inside OpenAI Enterprise: Forward Deployed Engineering, GPT-5, and More | BG2 Guest InterviewSeptember 2025NVIDIA: OpenAI, Future of Compute, and the American Dream | BG2 w/ Bill Gurley and Brad GerstnerOctober 2025AI Bubble, Stablecoin Boom, and Runnin' Down a Dream | BG2 w/ Bill Gurley and Brad GerstnerOctober 2025All things AI w @altcap @sama & @satyanadella. A Halloween Special. 🎃🔥BG2 w/ Brad GerstnerDecember 2025#840: Bill Gurley — Investing in The AI Era, 10 Days in China, and Important Life Lessons from Bob Dylan, Jerry Seinfeld, MrBeast, and MoreDecember 2025AI Enterprise - Databricks & Glean | BG2 Guest InterviewDecember 2025How to Find a Career You Love, with Author and Venture Capitalist Bill GurleyFebruary 2026Bill Gurley | Benchmark – On finding your dream job, obsessive learning, and why passion beats the resume arms raceFebruary 2026BIll GurleyFebruary 2026Bill Gurley on Failure, Mentors, and Why You Need to Relax About Your CareerFebruary 2026Bill Gurley - Benchmark Partner, Backed Uber, Zillow, Stitch Fix | The Conveyor Belt That Ruins Your LifeFebruary 2026Bill Gurley: Break Free From Career Regret and Design Work You Love | Career | E387February 2026S11 E8: Robert Wachter, Norah O'Donnell, and Bill GurleyFebruary 2026Recharge with Legendary VC Bill Gurley and David Ko, CEO of CalmFebruary 2026Why ‘Playing It Safe’ In Your Career Doesn’t Pay with VC Bill GurleyFebruary 2026Unleash Potential: Runnin’ Down a Dream with Bill GurleyFebruary 2026An Interview with Bill Gurley About Runnin' Down a DreamFebruary 2026Bill Gurley on Broken IPOs, Founder CEOs & Buying the AI DipFebruary 2026Silicon Valley Legend Bill Gurley on Backing Uber and Betting BigMarch 2026The Most Important Career Advice You'll Ever Hear (In The AI Era) | Bill GurleyMarch 2026BONUS: Bill Gurley on Investing Early in Tech Disruptors & 'Runnin' Down a Dream'March 2026Legendary Venture Capitalist Bill Gurley on the AI Bubble, Why IPOs Feel Rigged and How to Find Your Dream JobMarch 2026Bill Gurley: How to Thrive in a Career You Actually LoveMarch 2026Bill Gurley: 6 Out of 10 People Are Making This MistakeMarch 2026Bill Gurley: The Biggest Career Regret Most People HaveMarch 20266 Out of 10 People Regret Their Career Choice. Here's What to Do Differently in the AI Era | Bill Gurley on the Future of WorkMarch 2026If You Hate Your Job, This is How to Start Over - Bill Gurley - #1071March 2026ChatGPT – The Super Assistant Era | BG2 Guest InterviewMarch 2026The Career Advice That Ruins Lives (And What Actually Works) - Bill GurleyMarch 2026Bill Gurley | Legendary Investor on Missing Google, Backing Uber, and What Makes Billion-Dollar FoundersMarch 2026The AI Divide: Who Wins and Who Gets Replaced — ft. Bill GurleyMarch 2026Bill Gurley: Running Down a Dream | Episode 23April 2026Bill Gurley: Legendary VC Rethinks Career Advice in 'Running Down a Dream'April 2026Why You Shouldn't Chase Your Passion: Bill Gurley on the Delusional Factor Every Outlier Needs and How to Find a MentorJune 2026Mental Models That Change How You Think | Bill GurleyJune 2026The SpaceX IPO, Fable 5, AI Capex Update & Market Check w/ Gavin Baker, Andrew Fox & Clark Tang | BG2 Key Articles About Bill Gurley2015Venture Capitalist Bill Gurley Sounds Alarm on Tech Valuations — Rolfe Winkler, The Wall Street Journal